Starting this April for Financial Literacy Month, Secret Deodorant is introducing a multi-year financial empowerment initiative that starts by providing 1 million young women with access to in-depth financial courses and training resources.

Financial literacy is an intergenerational and systemic issue, disproportionately burdening women with financial stress. In fact, lack of access to financial education creates a barrier for many young women, and disproportionately impacts women, particularly women of color.* In support of this initiative, we have teamed up with Secret to provide 2,500 subscriptions of The Finance Bar Members Club to young women for free! ^{*Yakoboski, P. J., Lusardi, A., & Hasler, A. (2020, November). Financial Literacy and wellness among U.S. women. Financial literacy and wellness among U.S. women | Institute. Retrieved March 24, 2023}